The martech SEO agency measured in pipeline
We turn organic and AI search into more demos, more trials and more recurring revenue for martech companies.
Rated 4.9 on Clutch →
We're already driving pipeline for teams like Landlord Vision and Profitbl
Landlord Vision
12 mo. / proptech
Revenue
We grew Landlord Vision's SEO-attributable revenue 76% year on year, with purchases up 90%
UK field service SaaS
H1 2026 / field service
Demo bookings
Demo bookings grew 307% year on year for a UK field service SaaS, with signups up 364%
Profitbl
6 mo. / sales outsourcing
Qualified leads
Profitbl closed month six with 16 qualified leads, up from 2–3 a year before we started
How we grow your pipeline from search
Everything we build is judged by one thing: whether it adds demos, trials and revenue to your pipeline. Here’s where that growth comes from.
More demo requests and sales inquiries
We put you in front of buyers when they’re ready to talk, so more of your search traffic turns into sales conversations. Alternatives, “vs” and “best for” pages do the heavy lifting here, framing the comparison on your terms.
More trials and sign-ups that turn into paying customers
Buyers who sign up already know you fit their stack and their use case, so more of them go on to pay. Integration and use-case pages, built around the tools and jobs your buyers already have, make that case before they ever start a trial.
Recommended where buyers make up their minds
When buyers ask ChatGPT, Gemini or Google’s AI answers which tools to evaluate, you’re named, and your G2 and Capterra profiles back the recommendation up. Roundups, mentions and reviews that describe you consistently are what turn a shortlist into a demo.
Revenue and MRR you can trace back to search
We tie the work to closed deals, not just form fills, so you can show leadership exactly what the channel returns.
Rankings, AI visibility and reviews all matter, but only when they move these numbers.
One programme, built on your go-to-market
We start from how you sell, not from a keyword list.
SEO, AI search, content and CRO, run as one
They aren’t sold separately, because your buyers don’t experience them separately. You get one strategy, one team and one pipeline number, with the tools covered.
Run from your GTM strategy
Your ICP, positioning and sales motion shape every page we build. The work is grounded in sales and marketing fundamentals, so it brings in the buyers your sales team wants to talk to.
We decide what gets built, in what order and why
A senior team owns your strategy and keeps the work moving. You’ll hear “not that, this” when it matters, and you’ll hear bad news early.
Your positioning stays yours
Your product marketing and subject-matter experts approve each page before it goes live, so everything we publish sounds like you.
And because we work from your numbers, we’re measured by them too.
You report on pipeline, so we do too
We’re held to the same numbers you are.
The result is a search channel your leadership can plan around.
Reporting your leadership can read
You get a live dashboard, a monthly report that opens with demos, trials and sign-ups, and a quarterly review. Rankings and AI visibility are there too, labelled as leading indicators.
Month to month
There’s no 12-month contract. We earn the next month, every month.
You own everything
We work in Slack and Asana, and everything we build belongs to you.
What clients say about working with us
Rated 4.9 on Clutch →“Platypus's work has resulted in enhanced visibility and increased demos and trials, leading to overall growth for Workever. The team has commendable project management, consistently provides timely deliverables, and communicates effectively via virtual meetings, emails, and messages.”
Damien Knight
Founder
“Thanks to Platypus's work, Landlord Vision has seen an increase in purchases, demo requests, and signups. The Platypus team has been highly responsive, proactive, and timely throughout the engagement.”
Zahidul
Business Development Manager
“Thanks to Platypus, we've seen a 30% increase in website visits and a 22% increase in marketing qualified leads. The team has been very responsive and has delivered items on time.”
Luka Živković
Head of Sales
“Platypus helped us increase organic traffic and search visibility. The team adhered to deadlines, provided feedback on aspects they could improve, and communicated well through online meetings. Their technical SEO knowledge really impressed us.”
Alp Tetikel
Head of Marketing
Is Platypus the right fit for your martech company?
We take on a small number of clients at a time, so we’d rather be clear about fit now than on a call.
You’re a strong fit if you
You’re not a fit if you
If the first list sounds like your team, let’s talk.
Let’s talk about your pipeline
A 30-minute call. We’ll look at where your demos come from today, where search could add more, and whether we’re the right fit. If we’re not, we’ll tell you.
See if we’re a fitSearch, measured in pipeline.